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After completing my Sports Injury and Rehabilitation residency in September 2012, making the decision to start up this business with my brother, Ryan, was one of the most daunting tasks I have ever encountered, including all the efforts to get it started and keep it growing. Considering I had offers for some well paying jobs all over the country, why would I possibly want to take the risk of launching a business? As a sports chiropractor with a specialization in rehabilitation, I had job offers to perform patient rehab in established offices, working as little as 20 hours per week. I could do that along with writing, consulting, and putting on seminars – all while enjoying plenty of free time. However, I saw a huge problem. That wasn’t me. As much as I enjoy what I do as a sports chiropractor, I equally enjoy assessing and evaluating athletes, designing training programs, coaching, being in the gym, training, and helping athletes achieve their goals. There was no way I could find personal fulfillment in my job unless I could be directly involved with both the training and therapy of athletes. More money or less hours didn’t matter to me.
About the time I was wrapping up my residency at Palmer College, Ryan was finishing his massage therapy schooling and working full time as a trainer while residing in Ohio with his wife, TIffany. For years, we had dreamed and talked about starting our own business that integrated not only our services, but our educational and professional backgrounds. We knew we had a unique approach and the desire to provide quality in our sports performance training, chiropractic, massage, and nutritional services. We believed that if we did things for reasons that were in line with our values, the business would grow to provide fulfillment beyond just money. We wanted to measure our success by delivering great results to our clients and athletes.
GP opened in April 2013 and has experienced steady growth every month since our opening. Our sports performance training services have become increasingly popular. With the summer upon us, athletes are coming in looking to capitalize on their off-season by improving their abilities (speed, strength, power, agility, etc). Each athlete we have worked with has seen tremendous results, which speaks to our business model, the individualized approach we use with each athlete, and the character of our athletes. We are receiving large amounts of referrals, which, to us, is the greatest compliment our business can receive. Slowly, GP is gaining the reputation for having an approach that is unlike any athletic development program in the area.
We have seen our sports performance training services utilized by athletes who participate in soccer, cross country, basketball, baseball, lacrosse, hockey, and football. We even have a client who is preparing for military special operations in hopes of becoming a Navy SEAL. With that said, our training services have especially become popular among football and hockey players (high school, college, amateur, and junior level).
Reflecting back on the past year, there have been lessons learned and constant reminders of why we do what we do at GP. To begin with, we are consistently reminded that regardless of sport or competitive endeavor, the primary goal of any physical preparation program is to prepare the athlete for the demands of the competitive season and/or higher levels of competition. This sounds simple in nature, but is incredibly complex at times as an overwhelming majority of our young athletes need to master the fundamentals of general calisthenics and body weight exercises before introducing the execution of movements with either increasing resistance using external loads or at increasing velocities. Some of our programs may not seem “advanced” and it’s for a good reason. Too many young athletes, and sometimes their parents, have bought into the idea that they should be training “like the pros”. Kids need the basics, and a lot of them, before more advanced training can be introduced.
Another lesson we continually learn at GP is the importance of promoting structural balance and recovery for our athletes. At any age or level of competition, it’s imperative to recognize the stress an athlete’s body experiences during their competitive season(s). Often a number of precautions and considerations must be made from the onset of training and throughout the duration of the off-season to restore balance to an athlete’s body and facilitate recovery. This becomes increasingly important as an athlete ages and progresses through higher levels of competition, as they accumulate greater amounts of wear and tear. The recovery and regeneration protocols used at GP have been a welcomed addition to our athletes’ programs, since many of them have never been introduced to approaches that keep them healthy and their performance levels more consistent. We do whatever it takes to keep our athletes healthy and injury-free as they seek to improve specific performance markers.
Something else we have come to appreciate more and more is how valuable the education our athletes receive is to them. In talking with our athletes, we have consistently discovered that they do not understand how or why an athlete must train according to the demands of their sport. This is a foreign concept to many of them. The educational process provides our athletes with the knowledge they need to understand how an athletic development model is applied to their sport. This has proven to be invaluable because our athletes truly appreciate understanding the mistakes they have made and understanding they are receiving guidance that has their best interest in mind, based solely on their needs.
The educational process and witnessing the development/results each of our clients and athletes achieve, to me, has been the most fulfilling part about what we do at GP. The smile a young kid gets when they step on the scale and see that they are 10 pounds heavier or the high-five and genuine enthusiasm shared when they set a new personal best in strength, jumping, or speed makes it all worth it. And as for our clients who are training to lose fat and/or improve general fitness levels, we love to get feedback that their body feels great, they are training pain-free, and are able to enjoy the training process while maximizing the benefits of their efforts.
The vision for GP was an easy one to establish. Ryan and I made the choice to build a business that was fulfilling both personally and professionally. The process has not been an easy one, but it has been rewarding and we are enjoying it.
We also acknowledge that GP would not be what it is without the consistent support we receive. A sincere thank you goes out to all you – clients/athletes, parents, family, friends, social media followers, and professional colleagues – for your continual support over the past year. Without you, GP would not be what is today, and we look forward to many more years to come.
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